New Delhi, India · Open to global opportunities

Aditya
Suri

Product & Business Leader with 9+ years building consumer tech at scale — from Amazon Fresh to a 200M-user gaming platform. Specialising in AI products, P&L ownership, and international expansion.

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About

Builder. Leader.
Strategist.

I'm a product leader operating at the intersection of technology, business strategy, and user psychology. My career spans MAANG (Amazon L6), consulting (BCG), and high-growth startups (WinZO) — a combination that gives me rare fluency across execution excellence, strategic rigour, and zero-to-one innovation.

I lead with data, build with empathy, and scale with systems. Whether architecting a $290M P&L, building AI-native consumer products, or expanding platforms across Brazil, Germany, and the US — I focus on outcomes that compound.

Core Competencies
AI Product Strategy P&L Ownership 0→1 Product Development International Expansion Growth & GTM Cross-functional Leadership LLM / Generative AI Data-Driven Decisions Consumer Platforms UX & Conversion Agile Product Management Unit Economics
Currently Based In
New Delhi, India · open to global opportunities and remote leadership roles
AI Product Leadership
Built and monetised AI-native consumer products integrating LLMs and voice APIs at WinZO · MIT xPRO AI programme, 2025
International Track Record
Led product-market fit in Brazil, Germany, and the US; drove $100M+ international revenue pipeline via A/B-validated GTM
MAANG Pedigree
Amazon L6 Senior Manager · Top 1% performance rating · 6 initiatives adopted as org-wide playbook across IN, US, UK, EU
Education
IIM Calcutta MBA (99.87 percentile CAT) · MIT xPRO · NIT Kurukshetra B.Tech · BI Norwegian Business School exchange
Career

Work Experience

WinZO Games
Director — Product Management, Strategy & Growth
Apr 2023 – Present

Unicorn startup · India's largest mobile-first interactive entertainment platform · $120M revenue · 200M users · Core leadership reporting to Founder

  • Led 6 product verticals with 5 PMs and 40+ cross-functional members
  • Global Expansion — proposed and led GTM for Brazil, Germany, US (+$100M pipeline); validated product-market fit via A/B testing
  • Compliance Platform — architected centralised KYC & geo-based feature-gating platform for local regulatory adherence
  • App Distribution — built patented 1-click standalone game publishing on PlayStore, creating a 64% lower CAC channel
  • Gaming Platform — built patented player-skill matchmaking algorithm powering 100+ games, +24% customer LTV
  • P&L ($290M, ~30% GMV) — built Bingo 0→1 (highest-retention global game); scaled Rummy 4X to India's Top-3
  • Funnel Optimisation — customer journey mapping, Northstar metrics & UI/UX overhaul delivered +36% ARPU uplift
AI Product Leader — Built & monetised AI-native consumer products
  • Launched AI Companion Universe — hyper-personalised multi-modal chat with memory; monetised via AI Astrology product
  • Gen-AI Localisation Engine — in-house NLP platform delivering content in 18 languages ($110K cost savings)
  • Gen-AI Customer Support — automated refunds and CS metrics, +21% CSAT score ($342K savings)
Amazon
Senior Manager (L6) — Product (CX) & Category Management
Aug 2019 – Apr 2023

Top 1% performance rating · Top-performer award ('19 & '21) · 6 initiatives adopted as org-wide playbook

  • Led CX product vision and roadmap for Amazon Fresh ($220M) across IN, US, UK, EU
  • Re-architected network topology (hub-spoke FC-to-dark-store): selection 4X (4K→15K SKUs) in 6 months
  • Built ML-powered quality monitoring using computer vision for produce; farm-to-fork QR traceability (+18% NPS)
  • Eliminated 91% of FC-initiated order cancellations (+$5.2M) via predictive at-risk order identification
  • Automated refunds for non-returnable items: +34% high-trust user retention (+$120K savings)
  • Reduced CS contacts per order by ~400bps via self-service controls & AI chatbot (+$518K savings)
P&L & Category Leadership — Home ($365M, 80K+ sellers)
  • Transformed Home into the 2nd largest and most profitable category for Amazon India
  • Achieved highest-ever selection (8.4M SKUs) at 41% CAGR via targeted acquisition across 18 manufacturing clusters
  • Improved marketplace revenue share from 75%→84% (+$39M) by aligning 30+ top offline brands via JBPs
  • Launched Vendor Management at-scale: +110% GMV share for private labels ($73M)
  • Optimised platform fees for 350+ subcategories (+$3.6M) via competitive benchmarking
Boston Consulting Group
Strategy Consultant — Consumer Durables
May 2019 – Aug 2019
  • Worked with CXOs of a $400M national brand to redefine FMCD sales & service business strategy
  • Unlocked $23M e-commerce revenue via exclusive SKU launches; $8M from replacement sales via service network
  • Grew website AMC sales by 29% ($12M) via differential pricing and targeted digital marketing (CLTV-based)
ITC Limited
Assistant Branch Manager — Consumer Goods
Jul 2017 – May 2019

FMCG Sales & Distribution for 2 Indian states ($9M revenue) · Led 10 ASMs across GT, MT, Insti channels

  • Achieved highest growth in India (+164% YoY) by identifying SKU trend belts and customising trade schemes
  • Devised range sell-in strategy with Bain & Co; digitised sales process via billing and order capture software
  • Added 8 distributors; increased ROI by 7% via lean inventory model and channel financing
Products Built

Product Portfolio

A selection of products I've taken from concept to scale — spanning AI, gaming, compliance, growth infrastructure, and e-commerce.

17 screens
AI · Monetisation
AI Companion Universe
Hyper-personalised multi-modal chat & voice calls with relationship progression mechanics and persistent memory. Monetised via AI Astrology.
+21% CSAT · $342K savings
16 screens
Compliance · Identity
KYC & Compliance Platform
Centralised identity verification — Aadhaar OTP/OCR, Voter ID, PAN, liveness checks. Geo-based feature gating for multi-market compliance.
Signup fraud reduced to zero
16 screens
Social · Gaming
Social Calling & Host Platform
Voice infrastructure and creator monetisation platform enabling host earnings, social gaming, and user-generated content within the gaming ecosystem.
Creator monetisation at scale
5 screens
Gaming · P&L
Rummy — Real Money Gaming
Scaled India's leading real-money Rummy product 4X in two years, growing it to India's Top-3 by GMV (~25% of India's total RMG market).
$250M GMV · 4X in 2 years
5 screens
Gaming · Global 0→1
Bingo Turbo — Global
Built from scratch: highest-retention global game with 4 formats. Achieved ~40% of WinZO's global GMV and top retention benchmarks.
$50M GMV · ~40% global share
4 screens
Discovery · Content
Zo Play — Discovery & Content
The browse and discovery surface across games, tournaments and WinZO TV — the front door that turns installs into engaged, returning players.
Primary engagement surface
1 screen
Infrastructure · Patents
Matchmaking Algorithm
Patented player-skill matchmaking powering 100+ games. Drives fair competition and significantly improves long-term retention.
+24% customer LTV
1 screen
Platform · AI · NLP
Gen-AI Localisation Engine
In-house NLP platform delivering the entire product experience in 18 languages, eliminating dependency on manual translation.
18 languages · $110K saved
Distribution · Growth
1-Click Game Publishing
Patented standalone game publishing on PlayStore — a new acquisition channel that created the lowest-cost install funnel in the product.
64% lower CAC
E-Commerce · CX
Amazon Fresh CX Platform
End-to-end CX product for $220M Amazon Fresh across four markets — covering cancellation elimination, automated refunds, and AI chatbot support.
91% cancellations cut · +$5.2M
Academic Background

Education

AI · 2025
Massachusetts Institute of Technology xPRO
Building AI Products & Services
2025
Advanced programme in AI product strategy, LLM integration, and building scalable AI-native products.
MBA
Indian Institute of Management, Calcutta
Master of Business Administration
2015 – 2017
99.87 percentile in CAT · Top 20% of batch · Exchange: B.I Norwegian Business School, Oslo
B.Tech
NIT Kurukshetra
B.Tech — Electronics Engineering
2011 – 2015
CGPA 8/10 · President, Electronics Society · Co-Founder, Robotics Club & International Formula SAE team

Tools & Technical Skills

AI Prototyping SQL Python Tableau Jira Google Analytics Agile / Sprint Planning ROI-based Prioritisation LLM APIs A/B Testing Customer Journey Mapping Unit Economics Modelling
Get in Touch

Let's Connect

Open to product leadership roles, advisory work, and conversations about AI, consumer tech, and growth.

✉  adi@suriaditya.com in  LinkedIn

New Delhi, India  ·  © 2026 Aditya Suri